A marketing team is about to launch ads on Google and needs to collaborate with a dev team to integrate tracking in-product. This is made easy since the important card can be tracked on both teams' boards.

A company is doing a new go-to-market plan and has roadmapped out some major epics in three stages. The epics are broken down to boards, the tasks on the boards are then added to team boards to be tracked.

External writers have been hired, have been invited as external members, and are integrated into the workflow of the stakeholders in the company, collaborating in real time in one tool.