In the fourth episode of the second season, Patric Palm interviews Johan Crona, Founder & Managing Partner at Cloud Capital to discuss SaaS trends that will get more attention in 2022, such as demand generation, hybrid work, and the employee market. Johan shared what he feels makes an employer attractive to talents, “when looking for work, one aspect is ‘can I work from home?’ But the other aspect is, ‘what’s the purpose of this company?’”
Founder & Managing Partner at Cloud Capital
Johan is an entrepreneur with background within software companies since 1999. Started and developed several companies, both bootstrapped and venture-funded, exited several of them. Founded and raised a seed fund 2009 ("Första Västmanlandsfonden"). Started at Almi Invest 2010 and focused on early-stage B2B SaaS investments. Left Almi 2017 to start Cloud Capital, a private investment company, together with a few business friends. We have invested in 11 companies since inception ie Scrive, Storykit, Kundo, Pinmeto, Kognity, &Frankly, Loop54. Some of them already exited.
Patrik von Bergen
Management Consultant at P. von Bergen AB
Co-Founder, Random Hacks of Kindness CPH
Chairwoman at Women Go Tech, Chief Marketing Officer at Favro