Learn from Leaders — Learn From Leaders Podcast, Episode 51

Learn from Leaders
Learn From Leaders Podcast, Episode 51

The future of games marketing

with
Matthew Stainner
and
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The Learn from Leaders podcast will go live

November

22

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The podcast was recorded

Nov 22

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Guest

Guests

Matthew Stainner

Matthew Stainner

CEO and Founder at NoodleHaus

As the founder and CEO of NoodleHaus, Matthew Stainner is responsible for the small army of writers, art directors, animators, editors, and artists required to light up screens around the world. Over the past 30 years, Matthew has consistently created entertaining visual content. His credits and awards span a vast array of games, marketing, and events. The brands that have benefitted from his contributions include some of the most successful video games and franchises in the world, like Call of Duty, World of Tanks, Tony Hawk’s Pro-Skater, Assassin’s Creed, Rocket League, and Fortnite to name a few. His work has been an integral part of countless events and shows, from Comicon, to GamesCom, from LA Live to Liverpool he’s literally traveled the globe to produce the content our audiences love.

Host

Picture of Patric Palm

Patric Palm

Favro ceo & founder

Serial entrepreneur and angel investor. Mostly games, film, SaaS, AI, deep tech, functional foods. Favro ceo and founder. 🇸🇪 born, 🌏 minded. Passionate about hyper-performing teams and business agility.

About the episode

Matthew talks about the transformative journey of games marketing, a decade's shift from skepticism toward influencer culture to fostering authentic collaborations. The conversation delves into the widening divide between indie and AAA games due to faster marketing cycles, balancing creativity with the potential of AI to augment creative workflows rather than replace human input. Listen and learn more about the crucial role of marketing in embodying a game's fundamental essence amidst the dynamic evolution of game development approaches.

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